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The American Society for Aesthetic Plastic Surgery (ASAPS) recently released its 2006 statistical
report, showing stark increases over 2005 in both surgical and non surgical cosmetic procedures alike - with
liposuction, breast augmentation, Botox injections, Hyaluronic Acid facial rejuvenation treatments
and laser hair removal among the highest in demand.
The organization reported that demand for cosmetic procedures has increased significantly in 2006 over
2005 - and a total of 446 percent since they began collecting the data in 1997. Breast augmentations accounted
for 279 percent of the increase from 1997 to 2006. The report further noted that there were nearly 11.5 million
cosmetic procedures performed in the United States in 2006 - 83 percent of which were nonsurgical.
While women remain the primary consumer of cosmetic procedures, data shows an increase among men seeking
liposuction, rhinoplasty, eyelid surgery, breast reduction (to treat enlarged male breasts) and facelifts.
The statistics seem to indicate that the same proactive approach that today's society is taking towards health
is spilling over to the cosmetic industry - creating a whole-body maintenance mentality. Small aesthetic
modifications along the way coincide with the more healthful and attractive bodies today's generation wants to
have today and plans to have as they age.
In growing numbers, both the young and mature client alike view a cosmetic procedure as maintenance no
different than that which a dentist, optometrist and general practitioner would provide - moving cosmetic
procedures into mainstream maintenance and whole-body health.
According to internationally known Houston plastic surgeon Dr. Michael Ciaravino, the data represents a shift
in the way the public views cosmetic procedures. More commonly accepted than ever before, both men and women
are today more likely to seek some type of cosmetic improvement than they were 10 years ago.
"We have refined cosmetic surgery and have improved the safety of the procedures - in conjunction with some
of the most advanced products we've had on the market in some time," said Dr. Ciaravino, who is best known
for his noninvasive breast augmentation and revision procedures.
"Today's consumer is well-informed and more confident than ever with their choices," added Dr. Ciaravino.
Additional findings released by ASAPS include:
1 - According to the February 2007 report of 1000 Americans aged 18 and above, 62% of respondents
are in favor of cosmetic surgery. This marks an 8% increase from 2006, and narrowly edges out
the 61.8% approval rate in 2001, making it the highest reported approval rating since the survey
was implemented.
2 - At 61% and 63%, respectively, men and women are almost as likely to approve of cosmetic surgery,
while females are 16% more likely to consider plastic surgery than men.
3 - Senior citizens age 65 and above are 11% more likely to approve of cosmetic surgery now
than they were in 2006.
4 - Americans between the ages of 18-24 are more likely to approve cosmetic surgery than those
in any other age group.
5 - Last year women had over 10 million surgical and nonsurgical cosmetic procedures and men had
nearly 1 million procedures.
6 - Those between the ages of 35 - 50 had the most procedures in 2006. Those between the ages of 51 -64
were close behind in the number of procedures sought, followed by the 19 - 34 age group.
7 - Forty-six percent of the cosmetic procedures preformed in 2006 were performed in an office facility,
25 percent in a hospital and 29 percent in a freestanding surgicenter.
The study was commissioned by the American Society for Aesthetic Plastic Surgery (ASAPS) and
conducted by the independent research firm Synovate.
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